Your Conversion Rate Optimization is Failing: Why Fixing the Middle of the Funnel is the Key to Growth

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Two Advanced Techniques for Eloqua Insight

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Are Your Top-of-Funnel Efforts Being Diluted?

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Don’t Sacrifice Your Best Assets: Lessons from Business and Monopoly

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Why Relying on “Sales Heroes” is Costing You Revenue Growth

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Breaking Barriers: Women Leading the Way in Marketing and Beyond

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Your Conversion Rate Optimization is Failing: Why Fixing the Middle of the Funnel is the Key to Growth

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The Role of Email Metric Benchmarks: A Balanced Approach

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From Leaks to Leads: Mastering Your Middle Funnel for Maximum Revenue Impact

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The Hidden Goldmine in B2B Marketing: Why Your Middle of the Funnel Deserves More Attention

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Forget Best Practices. Test Your Way to What Actually Works. - with Brandi Starr, COO at Tegrita

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CMO, CSO, and CS Roles Evolving into CRO – Challenges and Impacts

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From CMO to CRO: How Marketing Leaders Are Evolving

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How to Manage SMS-Only Contacts in Oracle Responsys Without Breaking AFTM Rules

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Fix This First: Find Your Biggest Revenue Roadblock

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Heath Check: Is Your Marketing Automation Actually Driving Revenue?

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Current Campaign Optimization: Your Campaigns Are Running. But Are They Making You Money?

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Campaign Development: More Leads Won’t Fix a Broken Funnel.

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Path to Revenue: Stop Losing Leads in the Middle.

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The Art of Revenue: Mastering Your Middle-of-Funnel Strategy

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Beyond Automation: The Eloqua Playbook for Healthcare Marketing Growth

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Webinar: How Healthcare Marketers Are Scaling with Oracle Eloqua

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Boosting Revenue with Mid-Funnel Marketing – with Brandi Starr

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Expanding Our Team with AI: How We Make a Small Team Feel Bigger

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Boost Revenue Growth by Mastering the Middle of the Funnel

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Mofu Impact WIP

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7 Signs Your Funnel Is Leaking Revenue

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3 Proven Ways Tegrita Stops Revenue Leaks

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5 Critical Fixes for B2B Revenue Leaks

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Tegrita Tuesday Tips: Setting Campaign Fields for Reporting

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P15 Marketing Maturity Assessment & Roadmap

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INFOGRAPHIC: Segmentation and Targeting: Make a Match with Motiva

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Email Excellence: How Tegrita's Approach Transformed a Health Services Provider

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Accelerate Your Admissions Pipeline with Marketing Automation: Tegrita helps Three Universities Accelerate Their Admissions Pipeline

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Diary of a Modern Marketer: Embracing a Culture of Testing and Learning During Uncertain Times

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Capture UTM Parameters Like A Pro

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Sending Form Notifications Based on State

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Are your forms full of SPAM? Learn How to Stop SPAM in Oracle Eloqua Forms

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Creating Profile Extension and Supplemental Data Tables For Storing Data

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Six Simple Steps to Managing Multiple Brands or Regions in Eloqua

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Controlling Access to your Eloqua Contacts: Six Key Considerations when Implementing a Contact Level Security (CLS) Solution

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Using Filter Criteria In Eloqua Segments

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Show & Tell: Email Snooze Functionality

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Show & Tell: How to Use Timers in Responsys

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Breaking Down Five Key Email Marketing Metrics

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Creating An Email Domain Extension Validation Program In Oracle Eloqua

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Beyond Automation: How To Store And Evaluate Data Quality In Eloqua

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What Do A Database And A Basement Closet Have In Common? Here’s How To Know When It’s Time For An Oracle Eloqua Health Check

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Effectively Tracking Digital Body Language with First Party Cookies

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Create a Secure Browsing Environment from Emails to Landing Pages

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Marketing Technology Stack Assessment: 4 Steps to a Digital Dream Stack

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Price vs. Cost for Marketing Technology

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CMO Career Path: Lessons from CMOs by CMOs

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Diary Of A Modern Marketer: The Power Of Messaging

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Hiring Your First CRO? Tradition is Not Your Friend.

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Customer Benefits Guide Tech Stack Decisions, Not Trends

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Challenges CMOs Face: 6 Ways you can Balance Big Ideas and Small Victories

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Challenges CMO’s Face: Becoming a strategic, growth-driving CMO

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Top 8 Challenges CMOs Face and the Single Solution to Address Them All

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Challenges CMOs Face: Connecting Innovation and Culture

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The Role of Email in Digital Marketing Success

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Value of Working with a Technology Partner

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Personalize Your Emails with Oracle Eloqua’s Signature Rules

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Don’t Stop at Hello! Avoid Personalization Pitfalls

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Goals & Metrics: It’s time to change the way we evaluate the revenue teams success

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Reading Between The Lines: A Three-Step Marketing Attribution Model For Connecting Your Campaigns To Revenue

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Build Your Lead Management Workflow. It’s Easier Than You Thought!

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Can I Manage Events in Oracle Eloqua? Or, Do I need an Event Management System?

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It's Moving Day! Key Considerations as You Prepare to Move to Eloqua

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How to Create Maintainable Campaigns in Oracle Eloqua

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How Much Does an Oracle Eloqua Implementation Cost?

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Can Formstack Forms Integrate with Oracle Eloqua?

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Automate Direct Mail Sends from Oracle Eloqua Campaign Canvas

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Using Eloqua Insight To Monitor And Flag Failed Campaign Sends

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Yes, Oracle Eloqua can cost more; and this is why it’s Worth it

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Tegrita Webinar: Futureproof Your Marketing Automation Investment

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Move Over Personas, Hello Journey Archetypes

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Using Oracle Eloqua’s Facebook and LinkedIn Apps

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The Do’s and Don’ts of Creating an Effective Email Strategy

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From Flight Plan to Landing: How to Execute Soaring Email Marketing Results

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An “Always-On” Marketing Approach Looks Hard, But It Isn’t

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Ten Years of Tegrita: A Story of Growth, Innovation, and Resilience

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Advanced Compare Date Cloud App

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Set up A/B/C/D Email Testing in Campaigns in Oracle Eloqua

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How to Push Leads to Sales in Oracle Eloqua without CRM Integration

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Timespan-based Reporting With Eloqua Insight

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